Support · the model

The Muse Support Funnel

Muse is our front door for every question. It is a trained assistant, the Arthouse answer to a Coach Ace, that knows the whole site and the whole project and speaks in our voice. The goal is simple: resolve almost everything before a human is ever needed.

The principle
Muse first. A human, only when it has to be.
Every question, anywhere on the site
Account, gallery, scanning, a drop, points, an order, "how does this work?"
▼
Muse answers · links · navigates
Resolves it on the spot, sends the right internal link, walks you to the page
Mosthandled here
▼
Muse drafts the email · opens the ticket
Only if it genuinely can't resolve it
Fewneed a hand-off
▼
A human
You + Scot, via Gorgias
Fewestreach a person
1

Muse resolves

The default. Muse answers the question directly, in the Arthouse voice, and can:

  • Answer how anything on the site works
  • Explain the project, series, points, scanning, payouts
  • Send an internal link to the exact place
  • Navigate you there inside the site
2

Muse hands off

If, and only if, it can't resolve it, Muse makes reaching a human effortless:

  • Drafts the email for you
  • Opens a Gorgias ticket with the context attached
  • Sets the expectation (who, how long)
3

A human closes it

The rare case lands with a person, already framed:

  • You + Scot, in the Gorgias queue
  • Full context, no back-and-forth to start
  • Feeds back into what Muse learns
What Muse is trained on
  • How the whole site works, page by page
  • How Arthouse works: the project, the open call, series
  • Points, scanning and the Blu Bite collection loop
  • The gallery, hearts, following, artist payouts
  • The Arthouse brand voice and tone
What Muse can do
  • Answer in the moment, conversationally
  • Send internal links to the right spot
  • Walk you around the site, hands-on
  • Draft an email or open a ticket when needed
  • Get smarter from every resolved question
Last resort

A human is the exception, not the path. We do not put a "contact us" form in front of people. Muse handles it, and only when it truly can't does it help you reach us. That is how we keep the experience great and keep support load as low as possible.

Arthouse · internal support strategyv1 · 2026-06-24 · "Muse" is a working name